Separate names with a comma.
Discussion in 'SEO and Marketing' started by raja ram, Aug 17, 2018.
Can you mention the difference between SEO and SEM?
The main difference between these two terms is that search engine optimization is simply a component of search engine marketing. As mentioned above, SEM includes components of paid search, such as PPC and also SMM (social media marketing).
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SEM – an online marketing strategy that involves getting traffic, paid and unpaid, from the search engines
SEO – a means of optimizing your website so that you get organic (free) traffic from the search engines
SEO stands for Search Engine Optimization and SEM Stands for Search Engine Marketing. SEO and SEM both are part of search marketing. Both processes aim to increase the visibility in search engines.
Search Engine Optimization (SEO) is about optimization your website to get better ranking in the search results while Search Engine Marketing (SEM) goes Beyond SEO. It involves other methods that can get you more search engine visitors like PPC advertising.
Search Engine Marketing worked under Paid Ad's which placed under Google, Bing, MSN as AD's with specific keywords and also known as Non-Organic Search.
SEO is the process of optimizing your web site for the purpose of getting free traffic from search engines.
The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines.