What are the advantages and disadvantages of having AMP?

Discussion in 'SEO and Marketing' started by sinelogixtech, Sep 19, 2018.

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  1. sinelogixtech

    sinelogixtech Established Member

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    What are the advantages and disadvantages of having AMP?
     
  2. jacksmm

    jacksmm Active Member

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    Advantages site load time of mobile users will be low
    Disadvantages you can't decide the ads on the page
     
  3. saravanan

    saravanan Member

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    Advantage is It increases the mobile ranking.
    Disadvantage : It is not for the e-commerce website
     
  4. MVM Infotech

    MVM Infotech Member

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    The clear benefit for users is a much faster mobile web experience. AMP Project reports seeing Speed Index improvements of between 15% and 85%.

    At present the functionality that AMPs grant publishers access to is limited, you can see a full comparison of features available in AMPs compared to HTML here.