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Discussion in 'SEO and Marketing' started by pharmasecure, Jun 11, 2019.
What is anchor text?
Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underlining through html code. The keywords in anchor text are one of the many signals search engines use to determine the topic of a web page.
Anchor Text is the word or phrase which is linked to some website or web page. For eg: Digital Marketing Company, here the website is linked.
Anchor text is the clickable text in a hyperlink.
The anchor text is the clickable text that you see within the content of the blog/ website and once you click on it, you’ll be directed to another page or blog post.